How the power of ‘voice’ can help Aussie deep tech startups fix global problems

An invention that can change the world is no good if no one knows about it.

Globally, science-driven founders are finding solutions to some of our most significant problems and though successful in their own right, it is rarely their first instinct to step into the limelight and make a show of their successes. That, or they don’t know how to communicate their findings in a way that the general public can grasp. 

Either way, an opportunity presents itself to leverage celebrity voices to amplify their findings and get the world on board. After all, ‘voice’ is its own unique capital.

Celebrities looking to invest in the ‘next big thing’ is nothing new. At first, this involved angel investors like Ashton Kutcher realising that early investment in technology could deliver lucrative returns. Through early-stage investing in the likes of Spotify, Airbnb and Uber, his ventures have gone on to revolutionise industries.